We’ve been seeing version after version of the Artega GT ever since last year. But since they can’t be dishing out concept (pictured) after concept for a good year, they’re now ready to show the world the version of the GT that will be rolling out of the lines and Geneva will be the stage for that momentous occasion.

The GT isn’t necessarily a fierce exotic supercar but priced at 75,000 Euros it sure packs some goodies that would make that ton of money (for commoners like us) quite worth it. It’s got carbon fiber all over and under the hood, you’d find Artega’s 3.6L V6 dishing out a respectable 300 horses and can do 0-60 in sub-5 seconds.

It’s still exciting to see a new supercar (whether Top Gear would consider it proper or improper, it doesn’t matter) that doesn’t have the bull or the pony badge for 2008.

Usually, when it comes to the supercar market, less known badges are compelled to have a lot to offer before they get some attention especially since Ferrari, Lambo, and Porsche are the names that get the association.

Enter the Artega GT. While a totally new brand, it carries with it some ethos rubbed off to it by designer Henrik Fisker, the same guy who gave us the sexy Aston Martin DB9. It’s a beautifully shaped sports car, broad and curved, exuding strength and elegance at the same time.

While quite wide, the car is designed with weight in mind. It uses a combination of aluminum frame with a body made from carbon fiber-reinforced materials to give it the optimum power to weight ratio and handling. Sporting a 3.6L V6 direct-injection engine, the car has enough power (295 mph) to pull the just-over-a-ton car to speeds of 170 mph and hit 0-60 in less than 5 secs. Pretty impressive coming from a V6.

The weight distribution provides optimum traction. It also integrates a stability program (Artega Stability Program or ASP), ABS, traction control and four different drive programs – Normal (ASP with early intervention, TC on), Sport (ASP with later intervention, TC on), Race (ASP off, TC on) and Off (ASP off, TC off).

What I’m not fancy about it though is the interior which features a rather crude minimalistic look. Sure it sports the usual comforts of instrumented dash and control components, climate control and media systems but the interior does seem a bit boring to look at. Still, I think it’s a great effort to challenge Porsches in their ground.